A Melksham man has been seriously injured while cycling on the A419 near Blunsdon this morning.
The man was riding his pedal cycle to the Royal International Air Tattoo at RAF Fairford at approximately 9.08am when the incident happened.
It was initially believed that the man, who was carrying numerous paniers and bags filled with camping equipment on his bike, had collided with a lorry.
However, police officers now believe the cyclist lost control of his bike and fell into the carriageway.
As a result, he sustained a serious head injury and collapsed lung.
He was taken to Southmead Hospital in Bristol by air ambulance.
The road was closed for approximately three hours while an investigation was carried out at the scene.
Police would like to hear from anyone who saw the cyclist prior to the incident or anyone who saw the incident, to call 101. Alternatively, call Crimestoppers on 0800 555 111 where information can be left anonymously if preferred.
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