What is Bradford on Avon's Historic Core Zone?

Wiltshire councillor John Thomson, cabinet member for highways

Wiltshire councillor John Thomson, cabinet member for highways

First published in Latest News
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The aim of the Historic Core Zone in Bradford on Avon is to ‘rebalance the relationship between pedestrians and vehicles and to reduce the dominance and intimidation of traffic’.

This is how the initiative has developed...

2008: Taming the Traffic survey tried to establish solutions to traffic problems.

2009: Priority for People initiative suggested Historic Core Zone in the town centre.

2010: Bradford on Avon Area Board gave its support to HCZ, and Wiltshire Council adopted the project.

2013: Public consultation on phase one of the plans Plans: Increasing pedestrian footway space and reducing carriageway widths, ramps to reduce traffic speed, five ‘courtesy’ crossings in place of the Market Street zebra crossing, decluttering’ the street by removing yellow lines and unnecessary signs.

2014: Traffic Regulation Order for a Restricted Parking Zone within the HCZ (published in today’s Wiltshire Times) allows a four-week consultation period in which comments can relate to any area of the HCZ’s first phase.

The final proposals for the first phase of the scheme, together with the results of the consultation, will be put to Bradford on Avon Town Council and the Community Area Board.

If they endorse the scheme for implementation, then cabinet member for highways, Cllr John Thomson, will be invited to approve the budget and the scheme will go ahead.

Comments (2)

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10:07pm Tue 18 Mar 14

mossware says...

Let's be honest here, a bypass cannot be built around BOA, so the next choice is to deter cars from driving through the town. In the short term, the changes will be a nightmare for drivers and pedestrians alike as the plans don't go far enough. I still don't agree with the removal of the zebra crossings but admit that things need to change. Congestion in BOA has increased as people have to travel further to work outside the area and seek the most direct route to save on fuel. The Kingston Mills development has not helped in the short term. Better public transport and more local employment could help. In the long term, less traffic in BOA can only help the town, but there does not seem to be a larger integrated plan in place. Ultimately, the biggest changes should be in Trowbridge, reducing peak congestion and promoting routes to Chippenham and Bath that are not via BOA.
Let's be honest here, a bypass cannot be built around BOA, so the next choice is to deter cars from driving through the town. In the short term, the changes will be a nightmare for drivers and pedestrians alike as the plans don't go far enough. I still don't agree with the removal of the zebra crossings but admit that things need to change. Congestion in BOA has increased as people have to travel further to work outside the area and seek the most direct route to save on fuel. The Kingston Mills development has not helped in the short term. Better public transport and more local employment could help. In the long term, less traffic in BOA can only help the town, but there does not seem to be a larger integrated plan in place. Ultimately, the biggest changes should be in Trowbridge, reducing peak congestion and promoting routes to Chippenham and Bath that are not via BOA. mossware
  • Score: 0

3:12pm Mon 24 Mar 14

moonrakin wurzel says...

Things change - the reduction in local employment means that people have to travel further to work increasing traffic - making them negotiate an expensive hoopla / crazy golf course to get past BoA isn't going to change the amount of traffic and must be seen as a gesture / makework and as such - it is a pointless waste.

Some *actual evidence& would be useful - and I've never seen a survey of why people go through Bradford - only guesses.... As to a bypass where there's a will - there's a way.

Rampaging through the expensive street furniture catalog with a tax funded credit card to construct a vehicular assault course looks just self defeating and daft.
Things change - the reduction in local employment means that people have to travel further to work increasing traffic - making them negotiate an expensive hoopla / crazy golf course to get past BoA isn't going to change the amount of traffic and must be seen as a gesture / makework and as such - it is a pointless waste. Some *actual evidence& would be useful - and I've never seen a survey of why people go through Bradford - only guesses.... As to a bypass where there's a will - there's a way. Rampaging through the expensive street furniture catalog with a tax funded credit card to construct a vehicular assault course looks just self defeating and daft. moonrakin wurzel
  • Score: 1

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