A new store has opened its doors to a new pop-up branch in Bath city centre.
Located in the city, near Wiltshire, on New Bond Street, socially and environmentally-conscious lifestyle brand Lucy and Yak opened the doors to its new L&Y pop-up on Saturday, May 9.
The branch offers customers the chance to explore its consciously designed collections, all crafted from ethically sourced, eco-friendly materials.
The company has said that L&Y is designed for those who make a statement - just in a more understated way.
A spokesperson said that while Lucy & Yak “celebrates vibrant colours and bold expression, L&Y softly turns the dial down - offering a more muted, tranquil approach to dressing, while honouring the same commitment to sustainability and ethics.”
The new branch features a colour palette with touches of blue, terracotta and cream, is fully accessible from street level and includes four changing rooms, one of which is fully accessible.
Additionally, the pop-up also features a dedicated Lucy & Yak section, giving customers the opportunity to shop the brand’s core collections, new releases and favourites all in one place.
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L&Y Bath follows the successful launches of stores in Bristol, Cambridge, Canterbury, Norwich, Nottingham, Canterbury, Manchester, Cardiff, Exeter, Chester, Edinburgh, Sheffield, as well as the first outlet in Castleford and second in Portsmouth which have already proven just as popular with the brand's community as their flagship store in Brighton, North Road and the recently launched one in the city's The Lanes.
These stores reflect Lucy & Yak’s ambition to build a stronger physical presence across the UK, offering more opportunities for face-to-face connection with the Yak community. Each shop also serves as a hub for the brand’s circularity initiatives, including its buyback scheme PreLoved - which has already kept 40,000 items in circulation and out of landfill since 2023.
Customers can bring in and return their old items, and once processed will receive a money-off voucher to put towards their next purchase.
Meanwhile, the in-store PreLoved rail is the perfect place to pick up a gem for less - stocked with previously loved pieces looking for a new home, alongside upcycled and repaired items from the brand’s own Re:Yak studio in Yorkshire.
Ahead of the opening, Lydia Coley, managing director of Lucy & Yak said: “We’re so excited to open the doors to our L&Y pop-up and introduce the brand to the community in Bath. We’re incredibly proud of what we’ve created with L&Y - a space for those who prefer a calmer, more considered approach to dressing. We can’t wait to welcome you.”
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