A popular retailer has reopened its doors following a major makeover designed to give shoppers a brighter and more modern experience.
Matalan in Trowbridge has completed a significant investment in its store, with the shop receiving a refreshed layout, redesigned departments and updated displays.
The changes have created a more open space, with reconfigured floor areas aimed at making it easier for customers to browse the retailer's fashion and homeware ranges.
The store now features Matalan's latest concept, including new fixtures, updated fashion displays, grey mannequins and raised plinths showcasing seasonal products.
New signage and illuminated lightboxes have also been installed as part of the revamp.
The refreshed store offers womenswear, menswear, kidswear and homeware, alongside a selection of concessions.
Andy Higgins, store manager at Matalan Trowbridge, said the team was "incredibly proud" of the transformation.
“We’re really excited to welcome customers back to our newly refreshed Trowbridge store,” he added.
“The transformation has completely updated the look and feel of the space, creating a brighter and more modern environment.
“The new layout and displays make it easier for customers to browse and discover our latest collections, while still offering the great value, choice and quality that Matalan is known for.
"We look forward to welcoming the local community in to see the transformation for themselves.”
The reopening was marked by a special launch event on Saturday, September 5 when shoppers were treated to a first look at the store's redesign.
Customers visiting during reopening week were also offered a range of promotions, including golden envelopes containing exclusive discounts for some early visitors and hidden vouchers.
The retailer said the investment was made with customers in mind, with the new layout intended to improve navigation and create more room to browse.
Matalan's latest collections are available both in-store and online.
Share